BANGKOK – Excitement is building for this year’s Thailand Tourism Festival 2019 (TTF 2019), which aims to inspire Thais, expatriates and visiting tourists alike to travel around Thailand in an environmentally-friendly and sustainable way.

The event takes place from 23 to 27 January in Bangkok’s Lumphini Park with five ‘tourism villages’ representing the regions of Thailand plus two additional zones.

Highlights of the Thailand Tourism Festival 2019 were unveiled at today’s press conference, presided over by TAT Governor Mr. Yuthasak Supasorn (center, yellow jacket)

Tourism Authority of Thailand (TAT) Governor Mr. Yuthasak Supasorn said each zone of the ‘tourism village’ comes with its own theme or stage for activities and performances.

“Under the theme of environmentally-minded tourism, the Thailand Tourism Festival 2019 promotes green travel with the objective of presenting inspirational and attractive tourism products and services to stimulate more travel bookings to both major and emerging destinations.

“It also encourages visitors and Thai nationals to boldly step out and travel beyond traditional destinations and experience Thailand from a new perspective and point of view.”

The different zones on offer at the TTF 2019 include:

  • Central Region Zone – presents the heritage of old Siam through a traditional Thai house and the former rural way of life back in the days through demonstrations; such as, traditional garland making.
  • Northern Zone – showcases the beautiful handwoven cotton and silk textiles the region is famous for, presenting the intricate patterns. The zone reflects the artistic nature of the people of the North plus a range of contemporary arts inspired by the region.
  • Southern Zone – presenting new perspectives of the South that boldly goes beyond the beaches and islands including the secondary cities; such as, Surat Thani and Phatthalung, the hidden gems in major cities like Phuket’s Peranakan and arts in the three southernmost provinces.
  • Northeastern (Isan) Zone – brings Thailand’s more vibrant cuisine to life. Food is one major inspiration for travelling to this region, linking it with traditional festivals and cultural values while promoting its three main tourism clusters: North Isan, Central Isan and South Isan.
  • Eastern Zone – presenting new perspectives of the East under a ‘more fun’ concept through replicas of landmarks most synonymous with the region in combination with three dedicated corners for 3D photography backdrops reflecting the region’s identity.

Perhaps most importantly, there is also a ‘Reduce-Reuse-Recycle’ waste initiative zone to help raise awareness and promote responsible sustainable tourism through various activities, games and more.

TAT Studio – provides daily live broadcasts of the TTF 2019 in all formats: news reports, special scoops, interviews plus activities and performances. It comprises a live digital TV studio, a 1672 traveller companion information centre, an ‘Or Sor Tho’ magazine section, and virtual reality games and lucky draws.